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Which exchanges have their own creative audit process?

Q: Which exchanges have their own creative audit process? A) Google Ads Manager onlyB) AdRoll, Pubmatic, RubiconC) Every exchange has its own creative audit processD) AppNexus, Google Ads Manager, BrightRoll Correct Answer is D) AppNexus, Google Ads Manager, BrightRoll. Explanation: Creatives added to Display & Video 360 go through an approval process to make sure they’re safe and appropriate for users. Each creative is reviewed to make sure the creative works properly and is compliant with the technical and content policies of Display & Video 360 and inventory sources. The following inventory sources have a creative review process in all…

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Which elements are used to build a Custom Affinity audience?

Q: Which elements are used to build a Custom Affinity audience? A) Keywords, places, website URLs, and app downloadsB) App downloads, tours, website LAN, and app user permissionsC) Preferences, visits, website FTP, and total app updatesD) Calculations, returns, website SSL, and app store visits Correct Answer is A) Keywords, places, website URLs, and app downloads.

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Where should the Analytics tracking code be placed in the HTML of a webpage to collect data?

Q: Where should the Analytics tracking code be placed in the HTML of a webpage to collect data? A) Immediately before the closing </body> tag of your websiteB) Immediately after the opening <body> tag of your websiteC) Immediately before the closing </head> tag of your websiteD) Immediately after the opening <head> tag of your website Correct Answer is D) Immediately after the opening <head> tag of your website. Explanation: Google Analytics is a valuable tool for understanding how visitors interact with your website. To begin collecting data, you'll need to add the tracking code to your website's HTML. But where…

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Where Are Video Ads Hosted For A TrueView Campaign?

Q: Where Are Video Ads Hosted For A TrueView Campaign? A) On the advertiser’s public YouTube channelB) On Display & Video 360 using a 1×1 pixel and a Native ad tagC) Through a third-party video hosting toolD) On Campaign Manager Correct Answer is A) On the advertiser’s public YouTube channel.

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When should the dynamic creative be uploaded to Studio?

Q: When should the dynamic creative be uploaded to Studio? A) AFTER creating the feed and Studio profile, but BEFORE publishing the profileB) AFTER creating the preview sheet, but BEFORE creating the feed and Studio profileC) AFTER creating the feed and publishing the Studio profileD) AFTER creating the feed, but BEFORE creating and publishing the Studio profile Correct Answer is A) AFTER creating the feed and Studio profile, but BEFORE publishing the profile.

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When it comes to knowing which social media platforms to focus your efforts on, how can you work out which one will work best for you?

Q: When it comes to knowing which social media platforms to focus your efforts on, how can you work out which one will work best for you? A) Ask friends and family which platforms they useB) See what competitor businesses are usingC) Use online analytics tools to measure engagementD) Compare follower numbers across platforms Correct Answer is C) Use online analytics tools to measure engagement. Explanation: When deciding which social media platforms to focus on, there are a few key factors to consider: Target audience: Which social media platforms are your target audience using the most? You can use tools…

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When is a “view” counted for TrueView campaigns?

Q: When is a “view” counted for TrueView campaigns? A) Each time Active View recognizes TrueViewB) Each time the user watches at least two seconds of the videoC) Each time a video’s screen is 50% viewable on the pageD) Each time the user clicks or watches 30 seconds or the entire video Correct Answer is D) Each time the user clicks or watches 30 seconds or the entire video. Explanation: TrueView: Views: The number of times your ad has been viewed. For TrueView in-stream, this is the number of times a viewer watches for 30 seconds of your video (or…

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What’s one unique feature of Local Catalog ads?

Q: What’s one unique feature of Local Catalog ads? A) They use data from Local Inventory ads.B)They integrate across local electronic billboards, and then extend worldwide.C) They’re equipped with both audio and visual content.D) Their presentation can vary depending on which device a consumer uses. Correct Answer is A) They use data from Local Inventory ads.. Explanation: Local Catalog ads is a feature in Google Ads that allows businesses to promote their products to customers in their local area. One unique feature of Local Catalog ads is the ability to dynamically showcase a business's products to potential customers in a…

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