What’s the best description of Affinity Audiences on YouTube?

Q: What’s the best description of Affinity Audiences on YouTube? A) Affinity Audiences on YouTube reach people based on their age, connections, and product count.B) Affinity Audiences on YouTube reach people based on what they’re actively researching, intent to purchase indicators, and surveys.C) Affinity Audiences on YouTube reach people based on operating system, device type, and mobile carrier.D) Affinity Audiences on YouTube reach people based on their lifestyle, interests, and consumption habits. Correct Answer is D) Affinity Audiences on YouTube reach people based on their lifestyle, interests, and consumption habits. What’s the best description of Affinity Audiences on YouTube? Explanation:…

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What’s a key benefit of TrueView in-stream?

What’s a key benefit of TrueView in-stream? A) It optimizes for highly efficient reach.B) It helps advertisers maximize views.C) It optimizes for impressions instead of views.D) Its billing method is based on target CPM. Correct Answer is B) It helps advertisers maximize views. Explanation: TrueView in-stream is a popular ad format offered by Google that enables advertisers to reach their target audience on YouTube. TrueView in-stream ads can be skippable or non-skippable, and they appear before or during a YouTube video. While there are several benefits of using TrueView in-stream ads for advertising campaigns, one of the key benefits is…

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What’s one of Google and YouTube’s awareness products?

What’s one of Google and YouTube’s awareness products? This question have 3 possible answers: TrueView for Reach Remarketing Affinity In-Market audiences Correct Answer is A) TrueView for Reach or Video Masthead Customer Match First-party data Life Events Correct Answer is A) Video Masthead Intent Audiences Google Signals Bumper Ads Custom Affinity Correct Answer is C) Bumper Ads Explanation: Google and YouTube offer a range of awareness products that are designed to help organizations promote social causes and build public awareness around important issues. One of their most notable awareness products is the YouTube Non-Profit Program, which provides a platform for…

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Your client is interested in testing six-second bumper ads. What are two tips you can share with them about these ads? (Choose two.)

Your client is interested in testing six-second bumper ads. What are two tips you can share with them about these ads? (Choose two.) A) Only use your TV ad to make a bumper.B) Build for large screens.C) Focus on a single, simple purpose.D) Budget time to establish the ad and stick the landing. Correct Answer is C and D Explanation: Six-second bumper ads are becoming an increasingly popular format for digital advertising. These brief ads can be a powerful tool for catching viewers' attention and delivering a message quickly and effectively. If your client is interested in testing six-second bumper…

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Which is a key benefit of TrueView discovery?

Q: Which is a key benefit of TrueView discovery? A) It reaches users scrolling down the YouTube home page.B) It helps advertisers maximize views.C) It drives users to click a link or take action on an ad.D) It optimizes delivery to users who are most likely to buy. Correct Answer is A) It reaches users scrolling down the YouTube home page. Which is a key benefit of TrueView discovery? Explanation: TrueView Discovery is a type of ad format that is available on YouTube, which allows advertisers to promote their videos to a targeted audience. Unlike other types of ads on…

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Which elements are used to build a Custom Affinity audience?

Q: Which elements are used to build a Custom Affinity audience? A) Keywords, places, website URLs, and app downloadsB) App downloads, tours, website LAN, and app user permissionsC) Preferences, visits, website FTP, and total app updatesD) Calculations, returns, website SSL, and app store visits Correct Answer is A) Keywords, places, website URLs, and app downloads.

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Which value proposition do Custom Intent audiences offer advertisers?

Q: Which value proposition do Custom Intent audiences offer advertisers? A) They extend the reach of television campaigns to YouTube and help influence problem identification and purchase timing.B) They extend the reach of search campaigns to YouTube and help influence customers during active purchase decisions.C) They extend the reach of display campaigns to YouTube and help influence customers during post-purchase interactions.D) They extend the reach of print campaigns to YouTube and help businesses with trust building among potential customers. Correct Answer is B) They extend the reach of search campaigns to YouTube and help influence customers during active purchase decisions..…

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