What is the “Bounce Rate” in Google Analytics?

Q: What is the “Bounce Rate” in Google Analytics? A) The number of times unique users returned to your website in a given time periodB) The percentage of sessions in which a user exits from your homepageC) The percentage of visits when a user landed on your website and exited without any interactionsD) The percentage of total site exits Correct Answer is: C) The percentage of visits when a user landed on your website and exited without any interactions Explanation: A bounce is a single-page session on your site. In Analytics, a bounce is calculated specifically as a session that…

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What is a “dimension” in Google Analytics?

Q: What is a “dimension” in Google Analytics? A) A comparison of data between two date ranges.B) An attribute of a data set that can be organized for better analysisC) A report that offers information about your audience.D) The total amount of revenue a business has made in a given date range. Correct Answer is: B) An attribute of a data set that can be organized for better analysis Explanation: Dimensions are attributes of your data. For example, the dimension City indicates the city, for example, “Paris” or “New York”, from which a session originates. The dimension Page indicates the…

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Which kinds of hits does Google Analytics track?

Q: Which kinds of hits does Google Analytics track?   A) Page-tracking hitB) Event-tracking hitC) Ecommerce-tracking hitD) All of the above    Correct Answer is: D) All of the above Explanation: An interaction that results in data being sent to Analytics. Common hit types include page tracking hits, event tracking hits, and ecommerce hits. Each time the tracking code is triggered by a user’s behavior (for example, user loads a page on a website or a screen in a mobile app), Analytics records that activity. Each interaction is packaged into a hit and sent to Google’s servers. Learn more here:  https://support.google.com/analytics/answer/1033863

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