Q: Which two are available in Google Ads? (Choose two.)

A) Language targeting, which lets you reach people with your selected language as their browser’s language setting.
B) Heritage targeting, which allows advertisers to serve ads only to users who have a specified family history.
C) Device targeting, which allows you to serve your ads to users on desktops, smartphones, and tablets.
D) Variable targeting, which allows ads to be served to a subset of users on specified dates for a set ad price.

E) Company targeting, which allows you to serve ads to the people who work for a specific company you choose.

Correct Answer is A) Language targeting, which lets you reach people with your selected language as their browser’s language setting. and C) Device targeting, which allows you to serve your ads to users on desktops, smartphones, and tablets.

Explanation:

Google Ads offers a wide range of advertising options for businesses to reach their target audience. Some of the advertising options available in Google Ads include:

  1. Search Ads: Search ads are text-based ads that appear at the top or bottom of search engine results pages (SERPs) when a user performs a search that matches the keywords associated with the ad.
  2. Display Ads: Display ads are graphical ads that appear on websites that are part of the Google Display Network. These ads can be in the form of static images, animated images, or videos.
  3. Shopping Ads: Shopping ads are graphical ads that appear on SERPs and display a product image, price, and merchant name. These ads are designed to promote e-commerce products and drive sales.
  4. Video Ads: Video ads are ads that appear on YouTube or other video content sites. These ads can be in the form of pre-roll, mid-roll, or post-roll ads and can be skippable or non-skippable.
  5. App Ads: App ads are ads that promote mobile apps and encourage users to download them. These ads can appear on Google Play, the App Store, or other app marketplaces.

These are just a few of the many advertising options available in Google Ads. The specific options available will depend on the business’s goals, target audience, and budget.

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