Q: Your company provides home-maintenance services, and you want to reach more potential customers. You have a limited budget to work with. Why is Google Ads right for you?
A) With Google Ads, you always pay using cost-per-reach, predetermined by your budget.
B) Your ads will be placed on all search engines.
C) Machine models automatically determine your advertising budget
D) You can set your own budget and can change it at any time.
Correct Answer is D) You can set your own budget and can change it at any time.
Explanation:
Google Ads is a great advertising platform for a company that provides home-maintenance services and has a limited budget for advertising. Here are a few reasons why:
- Targeted reach: Google Ads allows you to target specific audiences based on their search behavior, geographic location, and other criteria. This means you can reach the right people at the right time, maximizing your budget and increasing the chances of attracting new customers.
- Cost-effective: Google Ads operates on a pay-per-click (PPC) model, meaning you only pay when someone clicks on your ad. This allows you to control your advertising spend and ensure that you are getting a positive return on investment (ROI).
- Measurable results: Google Ads provides detailed reporting and tracking capabilities that allow you to measure the success of your campaigns. You can see how many clicks your ads are receiving, what keywords are driving traffic, and what types of ads are performing the best. This information can then be used to optimize your campaigns for better results.
- Flexibility: Google Ads allows you to adjust your campaigns at any time, so you can make changes to your targeting, budget, or ad creative as needed. This gives you the flexibility to react to changes in the market and make the most of your advertising budget.
In conclusion, Google Ads is a cost-effective and flexible advertising platform that provides targeted reach and measurable results. It is ideal for a company with a limited budget that provides home-maintenance services and wants to reach more potential customers.