Q: Which statement is true about serving relevant ad extensions?

A) They generate new creative suggestions for both keywords and ads.
B) They provide advertisers with additional insights within the search term report.
C) They encourage users to make more informed decisions and take action.
D) They prevent all irrelevant traffic from clicking on your ads.

Correct Answer is C) They encourage users to make more informed decisions and take action.


Serving relevant ad extensions can have several benefits, including:

  1. Providing additional information to users: Ad extensions provide users with additional information about your business, such as your address, phone number, or links to specific pages on your website. This can help users make more informed decisions about whether to click on your ad and visit your website.
  2. Improving ad visibility: Ad extensions can make your ad take up more space on the search results page, making it more visible to users and potentially increasing your click-through rate.
  3. Boosting your ad’s performance: By providing more information to users and making your ad more visible, ad extensions can help improve the performance of your ads, resulting in a higher click-through rate and potentially lower cost per click.

Overall, serving relevant ad extensions can help improve the effectiveness of your ads and the user experience.

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