Q: Jasmine is the director of marketing for a chain of clothing stores. She’s been given a set budget and needs to drive as many potential customers to her website as possible. What automated bidding strategy should she use in her campaign?

A) Maximize conversions
B) Target return on ad spend (tROAS)
C) Maximize clicks
D) Target impression share

Correct Answer is C) Maximize clicks

Leave a Reply

avatar
  Subscribe  
Notify of
Close Menu