Q: Which of the following is an advantage of e-commerce?

A) Segmentation of audiences
B) Minimal interaction required with the customer
C) Low operational costs
D) More relaxed checkout procedure

Correct Answer is C) Low operational costs


There are many advantages of e-commerce, some of which include:

  1. Convenience: E-commerce allows customers to shop from anywhere and at any time, making it highly convenient and accessible.
  2. Wider reach: E-commerce businesses can reach a global audience, providing opportunities for companies to expand into new markets and reach customers in different countries.
  3. Lower costs: E-commerce businesses typically have lower overhead costs than brick-and-mortar stores, which can result in lower prices for customers.
  4. Personalized shopping experiences: E-commerce platforms can use data and algorithms to provide customers with personalized recommendations and experiences, which can improve customer satisfaction and increase sales.
  5. Easy comparison shopping: E-commerce platforms provide customers with the ability to easily compare prices and products from multiple retailers, helping them make informed purchasing decisions.
  6. Increased access to information: E-commerce platforms often provide detailed product information, customer reviews, and other resources to help customers make informed purchasing decisions.
  7. Improved customer engagement: E-commerce platforms can use tools such as email marketing, social media, and chatbots to engage with customers and build relationships.

These are just a few of the many advantages of e-commerce. By leveraging these benefits, e-commerce businesses can grow and succeed in today’s rapidly evolving digital marketplace.

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