Q: What scope levels available for dimensions and metrics?

A) Location-level, duration-level, product-level, or user-level scope comparison.
B) Hit-level, session-level, product-level, or user-level scope
C) Event-level, session-level, transaction-level, or user-level scope
D) Event-level, duration-level, transaction-level, or user-level scope

Correct Answer is B) Hit-level, session-level, product-level, or user-level scope

Explanation:

Scope determines which hits will be associated with a particular custom dimension value. There are four levels of scope: product, hit, session, and user:

  • Product – value is applied to the product for which it has been set (Enhanced Ecommerce only).
  • Hit – value is applied to the single hit for which it has been set.
  • Session – value is applied to all hits in a single session.
  • User – value is applied to all hits in current and future sessions, until value changes or custom dimension is made inactive.

Learn more here: https://support.google.com/analytics/answer/2709828#scope

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