Q: When creating a Goal in Google Analytics, which are required?
A) Goal Funnel Visualization
B) Goal Slot ID
C) Goal Type
D) Goal Name
Correct Answer is B: Goal Slot ID, C: Goal Type, D: Goal Name
Explanation:
Goals in Google Analytics are an essential part of tracking the performance of your website or app. A goal is a specific action that you want your website visitors or app users to take, such as making a purchase or filling out a form. In order to set up a goal in Google Analytics, there are several required fields that you must complete. In this article, we will discuss the required fields when creating a goal in Google Analytics.
Goal Description
The first required field when creating a goal in Google Analytics is the goal description. This is a brief description of the action that you want your visitors or users to take. For example, if your goal is for users to make a purchase, your goal description might be “Completed Purchase.”
Goal Type
The second required field when creating a goal in Google Analytics is the goal type. There are four different types of goals that you can choose from:
- Destination: This type of goal is used when you want to track when a visitor or user reaches a specific page on your website or app, such as a “Thank You” page after making a purchase.
- Duration: This type of goal is used when you want to track how long a visitor or user spends on your website or app. For example, you might set a goal of five minutes or more spent on your website or app.
- Pages/Screens per Session: This type of goal is used when you want to track how many pages or screens a visitor or user views during a single session on your website or app.
- Event: This type of goal is used when you want to track when a specific event occurs on your website or app, such as a video being played or a form being submitted.
Goal Details
The third required field when creating a goal in Google Analytics is the goal details. The details required will vary depending on the type of goal you have chosen. Here are the details required for each goal type:
- Destination: For a destination goal, you will need to enter the URL of the page that the visitor or user should reach in order for the goal to be considered completed.
- Duration: For a duration goal, you will need to enter the amount of time that the visitor or user should spend on your website or app in order for the goal to be considered completed.
- Pages/Screens per Session: For a pages/screens per session goal, you will need to enter the number of pages or screens that the visitor or user should view in order for the goal to be considered completed.
- Event: For an event goal, you will need to enter the specific event that should occur in order for the goal to be considered completed, as well as any additional details such as the category or action associated with the event.
Goal Value
The fourth required field when creating a goal in Google Analytics is the goal value. This is an optional field, but it is highly recommended that you enter a value for your goals in order to track the revenue generated by each goal. For example, if your goal is for users to make a purchase, you might enter the value of the purchase as the goal value.
Funnel
The fifth required field when creating a goal in Google Analytics is the funnel. This is an optional field, but it is recommended that you use a funnel if your goal involves a series of steps that lead up to the completion of the goal. A funnel allows you to track how many visitors or users drop off at each step in the process, which can help you identify areas where you can improve your conversion rate.
In summary, when creating a goal in Google Analytics, the required fields are the goal description, goal type, goal details, goal value (optional but recommended), and funnel (optional but recommended). By completing these fields accurately, you can