Layla is learning about the benefits of using search ad extensions and has come to know that they can help to increase user engagement. What are two other benefits that search ad extensions can contribute to performance? (Choose two.)

Q: Layla is learning about the benefits of using search ad extensions and has come to know that they can help to increase user engagement. What are two other benefits that search ad extensions can contribute to performance? (Choose two.)

A) Better ad quality
B) More qualified leads
C) Dynamic video insertion
D) Faster loading landing pages

E) Attractive video assets

Correct Answer is: A, and B.

Explanation:

Search ad extensions are a valuable tool for advertisers looking to improve their performance and reach their target audience more effectively. Here are two other benefits of using search ad extensions:

1. Increased click-through rate (CTR): Ad extensions provide additional information about a business, product, or service to potential customers, which can make ads more appealing and encourage users to click through to the landing page. By including more information and details, ad extensions can increase the CTR of an ad, resulting in more traffic and potential conversions.
2. Improved relevance: Ad extensions allow advertisers to showcase specific products, services, promotions, or locations, which can make the ad more relevant to the user’s search query. By providing relevant and targeted information, ad extensions can help to improve the relevance of an ad and increase its chances of being shown to the right audience.

Overall, search ad extensions are a useful tool for advertisers looking to increase the visibility and performance of their campaigns. By providing additional information, increasing relevance, and improving CTR, ad extensions can help to drive more traffic and conversions from paid search advertising.