Q: If You Are Unable To Find Your Ad In The Bing search Results Pages, Why Should You First Examine The Impressions Column In The Microsoft Advertising Data Summary Tables?
A) It shows the total number of clicks your ad has received
B) It tells you if your ad is being displayed, even if you can’t find it
C) It tells you whether your campaign is active
D) It tells you why your ad has been disapproved
Correct Answer is B) It tells you if your ad is being displayed, even if you can’t find it.
Impressions tab will show you if your ads are being displayed or not. If the Impressions tab shows a specific number other than 0 then, your ads are showing. If it reads 0 then your ads are not showing.