Which of the following examples of automated rules can you create in your account?

Q: Which of the following examples of automated rules can you create in your account? A) Avoid letting a maxed-out budget stop your best-performing campaignsB) Decreasing bids on poor performing keywordsC) Keeping ads on the first pageD) Starting and stopping campaigns for special eventsE) All of the above Correct Answer is E) All of the above.

Continue ReadingWhich of the following examples of automated rules can you create in your account?

Which of the following factors could impact the performance and delivery of your ad?

Q: Which of the following factors could impact the performance and delivery of your ad? A) The click-through rate on Bing Network results pagesB) Your keyword bid amountC) The relevance of your keywordsD) All of the above. Correct Answer is D) All of the above.

Continue ReadingWhich of the following factors could impact the performance and delivery of your ad?

Which of the following audiences can you define with remarketing lists?

Q: Which of the following audiences can you define with remarketing lists? A) Visited a form pageB) Added item to shopping cartC) Home page visitorsD) All of the above Correct Answer is D) All of the above. Explanation: Remarketing is a marketing technique that allows advertisers to target audiences who have previously interacted with their brand, website, or content. Remarketing lists are used to create targeted campaigns to reach these audiences, enabling marketers to tailor their messaging and offers to the specific needs and interests of these audiences. In this article, we will explain which audiences can be defined using…

Continue ReadingWhich of the following audiences can you define with remarketing lists?

Bing Ads Keyword Planner allows you to search for new keywords using a phrase, website, or category. From which Bing Ads tabs can you access Keyword Planner?

Q: Bing Ads Keyword Planner allows you to search for new keywords using a phrase, website, or category. From which Bing Ads tabs can you access Keyword Planner? A) ToolsB) OpportunitiesC) CampaignsD) Home Correct Answer is A) Tools.

Continue ReadingBing Ads Keyword Planner allows you to search for new keywords using a phrase, website, or category. From which Bing Ads tabs can you access Keyword Planner?

The Negative Keywords Conflicts report provides useful information about how negative keywords may be reducing campaign effectiveness. This report returns which of the following information? (Select two)

Q: The Negative Keywords Conflicts report provides useful information about how negative keywords may be reducing campaign effectiveness. This report returns which of the following information? (Select two) A) Whether the conflict is at the campaign or ad group levelB) Which keywords and negative keywords are conflicting.C) How many impressions were lost because of the conflict.D) Determine if your ad and keyword are receiving impressions. Correct Answer is A) Whether the conflict is at the campaign or ad group level, and B) Which keywords and negative keywords are conflicting.. The Negative Keywords Conflicts report provides useful information about how negative…

Continue ReadingThe Negative Keywords Conflicts report provides useful information about how negative keywords may be reducing campaign effectiveness. This report returns which of the following information? (Select two)

In addition to Microsoft Office Excel Template (.xls), what other file format can be used to import a keyword list into Bing Ads?

Q: In addition to Microsoft Office Excel Template (.xls), what other file format can be used to import a keyword list into Bing Ads? A) Comma-separated values (.csv)B) Text file (.txt)C) Extended markup language (.xml)D) None of the above Correct Answer is A) Comma-separated values (.csv).

Continue ReadingIn addition to Microsoft Office Excel Template (.xls), what other file format can be used to import a keyword list into Bing Ads?

Alpine Ski House is promoting weekend getaways for retired couples who live near Denver. What are the best targeting options for this customer?

Q: Alpine Ski House is promoting weekend getaways for retired couples who live near Denver. What are the best targeting options for this customer? A) Age and genderB) Gender and geographicalC) Age and geographicalD) Age and time of day Correct Answer is C) Age and geographical.

Continue ReadingAlpine Ski House is promoting weekend getaways for retired couples who live near Denver. What are the best targeting options for this customer?