Mario owns a store that sells skateboard equipment. Mario understands that people are most likely to notice his headline text in a text ad. What should Mario include in his headline?

Q: Mario owns a store that sells skateboard equipment. Mario understands that people are most likely to notice his headline text in a text ad. What should Mario include in his headline?

A) Messaging that includes “Click Here!”
B) A phone number where customers can contact him
C) At least one of his keywords
D) The physical address of his store

Correct Answer is C) At least one of his keywords