The SEMrush Charts tool helps you thoroughly analyze your and your competitors’ campaigns based on trends and their comparison. Look at the image below. Which month was the least successful for Apple.com in terms of the cost-effectiveness of their ad campaign?

Q: The SEMrush Charts tool helps you thoroughly analyze your and your competitors’ campaigns based on trends and their comparison. Look at the image below. Which month was the least successful for Apple.com in terms of the cost-effectiveness of their ad campaign? A) November 2017B) September 2017C) May 2017D) January 2017C) March 2017D) October 2017 Correct Answer is A) November 2017.

Continue ReadingThe SEMrush Charts tool helps you thoroughly analyze your and your competitors’ campaigns based on trends and their comparison. Look at the image below. Which month was the least successful for Apple.com in terms of the cost-effectiveness of their ad campaign?

The “Full Advertising Research Report” generated within the My Reports tool includes these two reports:

Q: The “Full Advertising Research Report” generated within the My Reports tool includes these two reports: A) Top BacklinksB) Top Paid CompetitorsC) Position Tracking TrendD) Traffic Analytics SourcesE) Ad Copies Correct Answer is: B and E

Continue ReadingThe “Full Advertising Research Report” generated within the My Reports tool includes these two reports:

Which SEMrush tools can help a PPC specialist determine what search queries people type in to find information about a specific topic, like backyard swimming pools? Choose two answers.

Q: Which SEMrush tools can help a PPC specialist determine what search queries people type in to find information about a specific topic, like backyard swimming pools? Choose two answers. A) Keyword GapB) Keyword Overview – Phrase Match ReportC) Position TrackingD) Keyword Difficulty E) Keyword Magic Tool Correct Answer is: B and E. Explanation: As a PPC specialist, you can use the following SEMrush tools to determine what search queries people use to find information about a specific topic, like backyard swimming pools: Keyword Magic Tool: This tool helps you generate keyword ideas for your PPC campaigns. You can enter…

Continue ReadingWhich SEMrush tools can help a PPC specialist determine what search queries people type in to find information about a specific topic, like backyard swimming pools? Choose two answers.

What step should you take after you have grouped new keywords and moved them from one group to another?

Q: What step should you take after you have grouped new keywords and moved them from one group to another? A) Filter results by CPCB) Assisted conversionC) There is nothing left to do. You can start exporting the resultsD) Specify keywords match type Correct Answer is B) Remove cross-match negatives.

Continue ReadingWhat step should you take after you have grouped new keywords and moved them from one group to another?

Which SEMrush reports help a PPC specialist gather a semantic kernel for an ad campaign launch? Choose three answers.

Q: Which SEMrush reports help a PPC specialist gather a semantic kernel for an ad campaign launch? Choose three answers. A) Keyword Magic ToolB) PPC Keyword ToolC) PLA ResearchD) Keyword Overview – Phrase Match ReportE) Position TrackingF) Keyword Ad History Correct Answer is: A, B, and D

Continue ReadingWhich SEMrush reports help a PPC specialist gather a semantic kernel for an ad campaign launch? Choose three answers.

Which tool should you use in order to see the sources where your competitor published display ads?

Q: Which tool should you use in order to see the sources where your competitor published display ads? A) Ad BuilderB) Display AdvertisingC) PPC Keyword ToolD) Advertising Research → Ad CopiesE) Keyword Ad HistoryF) This cannot be done Correct Answer is B) Display Advertising.

Continue ReadingWhich tool should you use in order to see the sources where your competitor published display ads?

You want to find out whether your competitor prefers to target mobile or desktop users with their ads. Which SEMrush report should you use?

Q: You want to find out whether your competitor prefers to target mobile or desktop users with their ads. Which SEMrush report should you use? A) Organic ResearchB) Advertising ResearchC) PLA ResearchD) Keyword Magic Tool Correct Answer is B) Advertising Research.

Continue ReadingYou want to find out whether your competitor prefers to target mobile or desktop users with their ads. Which SEMrush report should you use?

You work in a large ad agency. Your customer wants to launch a PPC campaign similar to his competitor’s campaign. You need to prove your strategy to the customer. Which two SEMrush reports will help you get ideas on this competitor’s promotion and evaluate his AdWords budget?

Q: You work in a large ad agency. Your customer wants to launch a PPC campaign similar to his competitor’s campaign. You need to prove your strategy to the customer. Which two SEMrush reports will help you get ideas on this competitor’s promotion and evaluate his AdWords budget? A) SensorB) Advertising ResearchC) PLA ResearchD) Keyword Magic Tool Correct Answer is B) Advertising Research, and C) PLA Research

Continue ReadingYou work in a large ad agency. Your customer wants to launch a PPC campaign similar to his competitor’s campaign. You need to prove your strategy to the customer. Which two SEMrush reports will help you get ideas on this competitor’s promotion and evaluate his AdWords budget?

With the help of this tool, you can obtain weekly updates on changes in a site’s positions via email.

Q: With the help of this tool, you can obtain weekly updates on changes in a site’s positions via email. A) Keyword Ads HistoryB) Position TrackingC) Advertising researchD) Display AdvertisingE) Keyword Gap (former Domain vs Domain)F) PPC Keyword ToolG) Ads Builder Correct Answer is B) Position Tracking.

Continue ReadingWith the help of this tool, you can obtain weekly updates on changes in a site’s positions via email.