Q: When should you use AMPHTML ads? (Choose two.)

A) When your goal is to provide safer ad experiences.
B) When your goal is maximum creative control.
C) When your goal is to maximize the reach and scale of your campaign.
D) When your goal is to provide faster ad experiences.

Correct Answer is A) When your goal is to provide safer ad experiences and D: When your goal is to provide faster ad experiences.

Explanation:

AMPHTML ads are a type of ad format in Google Ads that can be used in certain situations to improve the user experience and drive better performance. Here are two scenarios when you might consider using AMPHTML ads:

  1. Mobile optimization: AMPHTML ads are designed to load quickly and smoothly on mobile devices, making them a good choice for advertisers who want to reach mobile users with engaging, interactive ads. The fast loading times and smooth user experience can help improve user engagement and drive better results for your campaigns.
  2. Interactive content: AMPHTML ads allow you to create interactive and engaging ad experiences for your users. You can use animations, forms, and other interactive elements to create a more immersive and memorable experience for users. This can help improve ad performance by increasing engagement, driving more conversions, and increasing brand recall.

In summary, if you want to reach mobile users with fast-loading, engaging ads, or if you want to create interactive ad experiences that drive better performance, AMPHTML ads may be a good choice for your campaigns.

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