Q: Publishing to Pinterest with Hootsuite saves time because:
A) The Composer window suggests popular content for you to repin.
B) You can schedule and post to multiple accounts and boards at the same time.
C) It guarantees your pin will receive more engagement than posting natively.
D) It automatically edits any image you upload into a more ‘pin-able’ version.
Correct Answer is B) you can schedule and post to multiple accounts and boards at the same time.
Explanation:
Pinterest is a popular social media platform that allows users to discover, save and share visual content on a virtual pinboard. Businesses can take advantage of the platform to showcase their products and services, drive traffic to their website, and engage with their audience. However, managing multiple social media platforms can be time-consuming and overwhelming, especially for small businesses with limited resources. This is where Hootsuite comes in. Hootsuite is a social media management platform that enables businesses to schedule, publish, and monitor their social media activity from a single dashboard. In this article, we will discuss how publishing to Pinterest with Hootsuite saves time.
Schedule Pins in Advance
One of the main advantages of using Hootsuite to manage your Pinterest account is that it allows you to schedule your Pins in advance. This means that you can create a batch of Pins at one time and schedule them to be published at a later time or date. This is particularly useful for businesses with a limited social media team or for those who want to ensure a consistent presence on the platform. By scheduling Pins in advance, you can save time and ensure that your content is published at the most optimal times for engagement.
Repost Popular Pins
Another time-saving feature of Hootsuite is the ability to repost popular Pins. Reposting is a great way to keep your content fresh and engage with your audience. By reposting popular Pins, you can attract new followers and drive more traffic to your website. Hootsuite makes it easy to repost Pins by allowing you to create a stream that shows all of your Pins and the number of repins they have received. This makes it easy to identify your most popular content and repost it with a single click.
Monitor Multiple Accounts
If you manage multiple Pinterest accounts, Hootsuite can save you time by allowing you to monitor them all from a single dashboard. This means that you can easily switch between accounts, track your analytics, and engage with your audience without having to log in and out of multiple accounts. This is particularly useful for businesses with multiple brands or for social media managers who handle multiple clients.
Analytics and Reporting
Hootsuite provides a range of analytics and reporting tools that can help you track the performance of your Pinterest account. These tools allow you to track the number of impressions, clicks, and repins your Pins receive, as well as the engagement rates of your followers. This data can be used to inform your social media strategy and improve the performance of your account. Hootsuite makes it easy to create customized reports that can be shared with your team or clients, saving you time and providing valuable insights.
In conclusion, Hootsuite is a valuable tool for businesses that want to save time and improve the performance of their Pinterest account. By scheduling Pins in advance, reposting popular content, monitoring multiple accounts, and using analytics and reporting tools, you can streamline your social media management and focus on growing your business.