Q: Custom Metrics can have which scopes? A) UserB) SessionC) ProductD) Hit Correct Answer is C) Product and D) Hit

Q: Custom Reports have which capabilities? A) Create a report with data-driven attributionB) Use a Custom Dimension as a primary dimensionC) Create a report with Custom MetricsD) Use multiple dimensions together in the same report Correct Answer is B, C, and D Explanation: Google Analytics is a powerful tool that allows website owners to track and analyze data related to their website visitors. One of the features that make Google Analytics so powerful is the ability to create custom reports. Custom Reports allow you to tailor your analytics data to suit your specific needs and goals. Here are some of the capabilities…

Q: Which “mediums” are available in Google Analytics? A) ReferralB) mail.google.comC) CPCD) Organic Correct Answer is A: referral, C: cpc and D: organic Explanation: Google Analytics is a web analytics service that provides valuable insights into the behavior of visitors on a website. In Google Analytics, "medium" refers to the source through which a visitor arrived on the website. In this article, we will discuss the various mediums available in Google Analytics. Organic Search: Organic search refers to visitors who arrived on the website through a search engine, such as Google or Bing. These visitors searched for a specific keyword…

Q: What are the options for filtering data in Google Analytics? A) Modify how data appears in your reportsB) Include data in a viewC) Exclude data from a viewD) All of the above Correct Answer is D) All of the above Explanation: In Google Analytics, you have several options for filtering data to focus on the information that is most relevant to you. These options include: Segments: Segments allow you to view data for specific subsets of your website visitors. For example, you can create a segment for users who made a purchase, and compare their behavior to other users…

Q: Enabling auto-tagging does what? A) Adds Analytics tracking code to website pagesB) Adds campaign hyperlinks to website pagesC) Adds Google Ads tags to campaign URLsD) Adds Analytics tags to campaign URLs Correct Answer is C) Adds Google Ads tags to campaign URLs Explanation: Enabling auto-tagging in Google Ads is a feature that automatically adds a unique tracking parameter to the end of your website URL. This tracking parameter, known as the "GCLID" (Google Click ID), allows Google Ads to track the effectiveness of your ad campaigns by linking clicks on your ads to conversions on your website. By enabling…

Q: Which “channels” are available in the default Channels report? A) DirectB) DisplayC) DeviceD) Organic Search Correct Answer is A: Direct, B: Display and D: Organic Search Explanation: Which “channels” are available in the default Channels report? The Channels report is a default report in Google Analytics that provides information about the sources from which visitors to a website arrive. It provides valuable insight into how users interact with a website and can be used to optimize marketing efforts and improve website performance. In this article, we will discuss the channels available in the default Channels report and what they…

Q: When creating a Goal in Google Analytics, which are required? A) Goal Funnel VisualizationB) Goal Slot IDC) Goal TypeD) Goal Name Correct Answer is B: Goal Slot ID, C: Goal Type, D: Goal Name Explanation: Goals in Google Analytics are an essential part of tracking the performance of your website or app. A goal is a specific action that you want your website visitors or app users to take, such as making a purchase or filling out a form. In order to set up a goal in Google Analytics, there are several required fields that you must complete. In…

Q: In which order does Google Analytics filter data? A) Randomized orderB) The order in which the filters are appliedC) The order in which the filters were last editedD) Alphabetical order by filter name Correct Answer is B) The order in which the filters are applied Explanation: Google Analytics is a powerful tool that allows website owners to track user behavior and gain insights into their website’s performance. One of the key features of Google Analytics is the ability to apply filters to the data to get a more accurate picture of user behavior. In this article, we will discuss…

Q: Which tags are standard Google Analytics campaign parameters? A) utm_contentB) utm_mediumC) utm_sourceD)utm_adgroup Correct Answer is: A: utm_content, B: utm_medium, C: utm_source Explanation: Which tags are standard Google Analytics campaign parameters? Google Analytics uses the following standard campaign parameters to track information about your advertising campaigns: utm_source: This parameter is used to identify the source of the traffic. For example, you might use "google" as the source for traffic coming from Google Ads. utm_medium: This parameter is used to identify the medium through which the traffic was generated. For example, you might use "cpc" as the medium for cost-per-click traffic.…

Q: Which assets cannot be shared in the Solutions Gallery? A) GoalsB) Custom DimensionsC) SegmentsD) Custom reports Correct Answer is B) Custom Dimensions Explanation: You can share Dashboards, Custom Reports, Segments, Goals, and Custom Attribution Models in the Solutions Gallery. Only configuration data is shared through the Solutions Gallery. When you create and share an asset, your personal information and Analytics data stays private in your account. And when you import an asset from the Solutions Gallery, only the template is imported into your account. The Google Marketing Platform Solutions Gallery is a repository of solutions created by Google partners…