Why is optimising customer touchpoints online beneficial for businesses?
Q: Why is optimising customer touchpoints online beneficial for businesses? A) It gives businesses an opportunity to collect more data from potential customersB) It provides customers with value every time they come into contact with a brand, helping build trustC) It gives businesses the opportunity to save money on online advertisingD) It allows brands to add pop-up ads at every point of the customer journey, ensuring high visibility Correct Answer is B) It provides customers with value every time they come into contact with a brand, helping build trust Explanation: Optimizing customer touchpoints online is beneficial for businesses because it helps to…